Nacogdoches Library takes advantage of new generation's love of Legos

BEAUMONT, TX (News Release) - By Donna McCollum - email

NACOGDOCHES COUNTY, TX (KTRE) - Chances are right now there are parents stepping around their child's Legos. When not on the floor, the plastic building blocks "snap" into all sorts of creations.

It's been said there are 62 Lego bricks for every man, woman and child on the planet. Eleven-year old Bryson says he has at least that.

"I have like zillions or quadrillions in there," said Bryson.

Boys around Bryson's age are the target customers for Lego. Nacogdoches librarian Mercedes Franks is also after their business. She got the idea for the Lego club from another librarian.

"Her target audience was boys because boys tend to stop reading, or kind of fall away from reading as much probably about the time they are 8 or 9," said Franks.

With any luck, the boys will head to the library to check out other creative ideas. Club meetings start with a story. Then club members go to work choosing just the right Lego to build something about the story.

Legos can lure people into all sorts of places. They got Bryson's grandmother to Legoland in California.

"A theme park and they have a lot of replicas of cities," said Judy Bowman.

To the Lego store in Dallas.

"There was such a long line waiting to get into the store," said Bowman.

And hours on eBay purchasing retired Lego kits.

"Some of the sets we bought with ships and pirates and so forth were probably maybe about $100 when we bought them and they are $400-$500 now on eBay,"said Bowman.

Who knows, all those zillions of Legos Bryson has could be the start to something bigger: a college fund.

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