The special day encourages shoppers to visit hometown businesses. American express has partnered up with local stores and distributed 25 gift cards worth 25-dollars each to the stores.
Local shoppers not only have a chance to win these gifts cards, but also a chance to save some big bucks by shopping locally.
"Small business is the backbone for the country. We're diverse. You're not going to go into the next town and see the same things everywhere, said Gerry Larabee, the owner of Heart of Texas Gifts.
Larabee is preparing Heart of Texas Gifts with decorations and food for tomorrow's event.
She adds small businesses have some holiday items you won't find anywhere else. One at her store in particular are customized Christmas ornaments.
About 25 stores around Nacogdoches will be participating tomorrow.