Nacogdoches Main Street has a new leader.
Amy Mehaffey has been using her first week on the job familiarizing herself with the occupants along the brick streets. The manager position opened up only in May when the former director took a similar job in Marshall.
Today, Amy Mehaffey met one of the longest serving Main Street board members, Gerry Larabee. Not far behind was Larabee's dog Gracie, a popular downtown resident. Mehaffey has “Texas friendly” down. She also comes to the Oldest Town in Texas with an experience of promotion and event planning.
"I was running 4H Roundup which is our big event, we have about 5,000 people that come to College Station every year,” Mehaffey said.
With that comes an understanding of serving visitors and understanding the tourism circles.
"I worked quite a bit with the CVB in College Station with my previous job and over the past few years became familiar with city operations and kind of the way tourism works and all that fun stuff, and so I'm somewhat familiar,” Mehaffey said.
The holder of a communications degree will develop a wider awareness about city operations as she's also the communications director. For now she's crash learning all that's going on in town.
"Some of the real estate has been remodeled, there are possible restaurants coming in, and a craft beer place,’ said Mike Bay, a Convention and Visitors Bureau employee.
It's the sort of additions that can create economic development for a city struggling with fluctuating sales tax returns. For Mehaffey, the changes will give her something to promote as she's getting to know those around her.
Nacogdoches has been part of the statewide Main Street Program since 1998. It's since played an intricate role in establishing and maintaining downtown business.