Nacogdoches ISD officials clear up misconceptions about ads, spo - KTRE.com | Lufkin and Nacogdoches, Texas

Nacogdoches ISD officials clear up misconceptions about ads, sponsorships

Advertising sold often by phone for representation on school district sport schedules may mislead some advertisers. (Source: KTRE Staff) Advertising sold often by phone for representation on school district sport schedules may mislead some advertisers. (Source: KTRE Staff)
Nacogdoches ISD adopted a solicitation procedure to help community members know who they are dealing with. (Source: KTRE Staff) Nacogdoches ISD adopted a solicitation procedure to help community members know who they are dealing with. (Source: KTRE Staff)
All district sponsorships will be sold by a district representative and written contact information will be provided. (Source: KTRE Staff) All district sponsorships will be sold by a district representative and written contact information will be provided. (Source: KTRE Staff)
NACOGDOCHES, TX (KTRE) -

Nacogdoches advertisers could be misled by some solicitors.

Nacogdoches Independent School District officials gave some advice on how to avoid confusion.

It happens most every school year. Companies sell advertising, in most instances over the phone. Participating businesses pay for their name to appear on items like posters and magnetic boards containing sport schedules. There's nothing wrong with the ads at all, unless the company misrepresents itself. School districts run into the confusion frequently.

"When we approach a business to see if they would like to help us support one of these school programs they tell us they are already supporting us through these advertisements, when in actuality, they're not,” said Patty Miller, NISD’s communications coordinator.

In some cases, there is a disclaimer indicating the company isn't affiliated with any school or sports organization. Some advertisers don't realize this until after their check is cashed.

"If it's officially coming from the district, you will be approached by a district employee or a student. It would not be from a phone call,” Miller said.

District sponsorship opportunities include banners, school bus ads, T-shirt advertising, and more.

"You have opportunities to support our UIL academics which is where most of the businesses and community organizations really reach out to help us support these children,” said Leisha Bryant, NISD’s volunteer services coordinator.

Any solicitation of area businesses for advertising or donations will be done by an authorized district employee and will be in writing with district contact information. 

Members of the community are urged to report any unauthorized requests to Nacogdoches ISD or the school district in their community.

Copyright 2016 KTRE. All rights reserved.

Powered by Frankly